Best Website Builders in 2026: 11 tools compared
Which website builder is best depends on what you want to publish: a portfolio, a service business site, a content blog or an online store. This page compares eleven website builders, from all-in-one options such as Wix and Squarespace to design tools like Webflow and Framer and store-first platforms like Shopify. It is written for small business owners, freelancers, marketers and agencies.
The builders were compared on how well they fit different needs, which features come with each plan, how easy the editor is to learn and how openly they publish plan details. Alongside the basics, the page shows what each builder really costs, including renewals and fees, so you can judge the total after you pick a fit.
Top picks at a glance
- Best for owners without a developer
Wix eCommerceWix puts the site, store and bookings in one drag-and-drop editor, with ecommerce from the Core plan and a free plan available.
Free plan; ecommerce from $29.77/month (Core) billed yearly - Best for design-led brands
Squarespace CommerceSquarespace is built around templates and design, adds commerce from Core, and offers CSS and JavaScript customization from that plan.
EUR 12/month (Basic, lower of the two shown figures); 14-day trial - Best for custom design with a CMS
WebflowWebflow gives full visual control of layout plus a built-in CMS and code components on Premium, aimed at designers and marketing teams.
$15/mo per site billed yearly (Basic) - Best for agencies and resellers
DudaDuda offers unlimited client accounts and white label on its plans, and G2 reviewers rate its ease of use 9.2 out of 10.
$19/month billed annually ($25 monthly) - Best for growing online stores
ShopifyShopify is a hosted ecommerce platform with native checkout, four tiers up to Plus, and payment fees that fall as the plan rises.
$29/month billed yearly ($39 monthly) for Basic - Best budget option
Hostinger Website BuilderHostinger bundles an AI-assisted builder with hosting, 400+ templates and ecommerce, starting at $2.49 per month on a 48-month plan.
$2.49/mo on 48-month plan (Premium)
What are website builders?
A website builder is a hosted tool that lets you create and publish a website with templates and a visual editor, without writing code. Day to day, owners and marketers edit pages, add images, update products and check basic results from one dashboard. Most builders include hosting, a security certificate and a domain option, and many add forms, bookings, blogs and online stores. Agencies and designers use them to build client sites faster. The core capabilities that define the category are the editor, templates, hosting, SEO settings and app or store add-ons.
Website Builders compared
| Tool | Best for | Starting price | Free plan or trial |
|---|---|---|---|
| Wix eCommerce | Best for owners without a developer. | Free plan; ecommerce from $29.77/month (Core) billed yearly | Free plan |
| Squarespace Commerce | Best for design-led brands. | EUR 12/month (Basic, lower of the two shown figures); 14-day trial | Free trial |
| Webflow | Best for custom design with a CMS. | $15/mo per site billed yearly (Basic) | No |
| Duda | Best for agencies and resellers. | $19/month billed annually ($25 monthly) | Free trial |
| Shopify | Best for growing online stores. | $29/month billed yearly ($39 monthly) for Basic | Free trial |
| Hostinger Website Builder | Best budget option. | $2.49/mo on 48-month plan (Premium) | Free trial |
 WordPress.com | Content sites and blogs that want the WordPress ecosystem without managing hosting. | Free; Personal US$4/month billed yearly | Free plan |
 BigCommerce | Growing stores wanting B2B tools and open APIs on a hosted platform. | $29/month billed yearly (Core), $39 monthly | Free trial |
 GoDaddy Websites + Marketing | Small businesses already buying domains from GoDaddy. | $20.99/mo billed annually (Commerce plan only verified) | No |
 Framer | Designers and marketing teams building polished marketing sites. | Free; Basic $10/month | Free plan |
 Strikingly | Single-page or small sites for individuals and freelancers. | Limited $8/month billed yearly | Free plan |
Prices as published by each vendor on October 24, 2026. "Contact sales" means the vendor publishes no price.
The 11 best website builders in 2026
Best for owners without a developer
Wix eCommerce
Website builder with ecommerce on its Core, Business and Business Elite premium plans.
Wix eCommerce is a website builder that adds online selling on its Core, Business and Business Elite plans. It uses a drag-and-drop editor and suits small shops and service businesses that also need bookings.
- Best for
- Small shops and service businesses that want site and store in one editor.
- Company size
- Small business.
Key features
- Editor and template quality
- Drag-and-drop editor per vendor page.
- Ecommerce capability
- Basic ecommerce on Core, standard on Business, advanced on Business Elite.
- Customization and code access
- Advanced developer platform on Business Elite.
- Hosting, uptime and speed
- Multi-cloud hosting per vendor page.
Best for
- Small shops and service businesses that want site and store in one editor.
- Owners with no developer.
- Businesses that need bookings next to a store.
Not ideal for
- Large catalogs needing complex B2B or ERP workflows.
- Teams wanting self-hosting.
Pricing: Free plan; ecommerce from $29.77/month (Core) billed yearly · Free plan
Best for design-led brands
Squarespace Commerce
Design-led website builder whose Core, Plus and Advanced plans add commerce with lower card rates as the plan rises.
Squarespace Commerce is a design-led website builder whose Core, Plus and Advanced plans add commerce. It suits brands and creators who put templates first and small stores that want site and store from one vendor.
- Best for
- Brands and creators that prioritize templates and design.
- Company size
- Small business.
Key features
- Editor and template quality
- Templates and AI credits (20 to 120/month)
- Ecommerce capability
- Payment plans, discounts and Google Shopping from Core up.
- Customization and code access
- CSS/JS customization from Core.
- App marketplace and integrations
- API integrations from Core.
Best for
- Brands and creators that prioritize templates and design.
- Small stores wanting site and store from one vendor.
- Sellers of digital content or memberships.
Not ideal for
- Stores wanting extensive app marketplaces or advanced B2B.
- Basic plan users needing custom code (not included)
Pricing: EUR 12/month (Basic, lower of the two shown figures); 14-day trial · Free trial
Squarespace Commerce pricing and review Squarespace Commerce alternatives
Best for custom design with a CMS
Webflow
Visual website builder with hosting and a built-in CMS, aimed at designers and marketing teams who want code-level control without writing a backend.
Webflow is a visual website builder with hosting and a built-in CMS for designers and marketing teams. It gives code-level layout control without a backend, though G2 reviewers mention a steep learning curve.
- Best for
- Design-led marketing sites that need custom layouts and a CMS.
- Company size
- Freelancers, agencies, SMB and enterprise marketing teams.
Key features
- Editor and template quality
- Visual designer with HTML/CSS concepts; G2 reviewers report a learning curve.
- Customization and code access
- Code components on Premium; full visual control of layout.
- Hosting, uptime and speed
- Hosting included with site plans.
Pros
- Design freedom beyond template builders.
Cons
- Pricing shifts frequently.
- Learning curve.
- Limited customer support.
Pricing: $15/mo per site billed yearly (Basic)
Best for agencies and resellers
Duda
Website builder aimed at agencies and SaaS/reseller partners, with team seats, client accounts and white-label plans.
Duda is a website builder aimed at agencies and SaaS or reseller partners, with team seats, client accounts and white-label plans. It stands out for unlimited client accounts and an editor that G2 reviewers rate 9.2 out of 10.
- Best for
- Agencies managing many client sites with unlimited client accounts.
- Company size
- Agencies and web professionals.
Key features
- Editor and template quality
- G2 reviewers rate ease of use 9.2/10.
- Ecommerce capability
- Separate paid add-on, pricing not on the plan table.
- Customization and code access
- White label and unlimited client accounts on all plans.
Pros
- Easy setup and site editing.
- Responsive support.
Cons
- WordPress tooling rated weaker in G2 summaries.
Pricing: $19/month billed annually ($25 monthly) · Free trial
Best for growing online stores
Shopify
Hosted ecommerce platform sold in Basic, Grow, Advanced and Plus tiers, with payment fees that drop as the plan price rises.
Shopify is a hosted ecommerce platform sold in Basic, Grow, Advanced and Plus tiers. It handles checkout natively and fits small and mid-size brands that want a store without managing servers.
- Best for
- Small and mid-size brands that want a hosted store without managing servers.
- Company size
- Starter stores to enterprise (Plus)
Key features
- Ecommerce capability
- Native checkout, POS Pro add-on at EUR 79/mo per location.
- Hosting, uptime and speed
- Vendor-hosted.
Best for
- Small and mid-size brands that want a hosted store without managing servers.
- Merchants that will use Shopify Payments to avoid the third-party gateway fee.
- Brands that need a path from a cheap plan to Plus without replatforming.
Not ideal for
- Merchants that must use an outside payment gateway at low volume (2% extra fee on Basic)
- Teams needing full server-level control of code and data.
- Anyone expecting SSO details on the public pricing page (not stated there)
Pricing: $29/month billed yearly ($39 monthly) for Basic · Free trial
Best budget option
Hostinger Website Builder
AI-assisted website builder sold inside Hostinger hosting plans with multi-year prepay discounts and steep renewal prices.
Hostinger Website Builder is an AI-assisted builder sold inside Hostinger hosting plans. It includes hosting, 400+ templates, an AI SEO assistant and ecommerce on higher tiers, aimed at individuals and small businesses.
- Best for
- Budget-conscious small sites and online stores.
- Company size
- Individuals and small businesses.
Key features
- Editor and template quality
- 400+ templates, AI assistant.
- Ecommerce capability
- Ecommerce on Unlimited and Cloud Startup; 0% transaction fees, 100+ payment methods claimed.
- SEO controls
- AI SEO assistant, automatic sitemap, AI meta titles and alt text.
- App marketplace and integrations
- Google Ads, Meta Pixel, Google Analytics, Hostinger Reach email.
Pros
- Low price.
- Helpful support (company-level G2 reviews)
Cons
- High renewal prices.
- Slow support response at times.
- Limits on lower tiers.
Pricing: $2.49/mo on 48-month plan (Premium) · Free trial
WordPress.com
Hosted WordPress service from Automattic with free and paid per-site plans, plugins from the Business plan up.
WordPress.com is a hosted WordPress service from Automattic with free and paid per-site plans. Plugins arrive from the Business plan up, making it a fit for blogs and content sites that want the WordPress ecosystem without managing hosting.
- Best for
- Content sites and blogs that want the WordPress ecosystem without managing hosting.
- Company size
- Individuals to SMB; Enterprise via WordPress VIP.
Key features
- Editor and template quality
- Block editor with themes; plugins add flexibility.
- Ecommerce capability
- Full WooCommerce on Commerce (US$45/mo yearly); partial on Business.
- SEO controls
- SEO and analytics tools listed; per-plan detail not clear on pricing page.
- Customization and code access
- Custom plugins and themes on paid plans; 60,000+ plugins per pricing page.
Pros
- Easy to start and familiar WordPress editing.
- Large plugin and template choice.
- Low entry price on long prepay terms.
Cons
- Plugin conflicts and issues.
- Advanced features cost more on higher plans.
- Customization limits on lower plans.
Pricing: Free; Personal US$4/month billed yearly · Free plan
BigCommerce
Hosted ecommerce platform whose plans are capped by trailing twelve month sales, with Enterprise-style Performance tier.
BigCommerce is a hosted ecommerce platform with native selling tools, plans capped by trailing twelve month sales and a Performance tier for larger brands. It suits growing stores that want B2B features and open APIs.
- Best for
- Growing stores wanting B2B tools and open APIs on a hosted platform.
- Company size
- Small to enterprise.
Key features
- Ecommerce capability
- Native ecommerce.
- Hosting, uptime and speed
- Vendor-hosted.
Best for
- Growing stores wanting B2B tools and open APIs on a hosted platform.
- Merchants that want no transaction fee on embedded payment providers.
- Mid-market brands expecting to cross sales tiers.
Not ideal for
- Merchants who dislike sales-based plan caps and forced upgrades.
- Tiny stores wanting the cheapest possible plan.
Pricing: $29/month billed yearly (Core), $39 monthly · Free trial
GoDaddy Websites + Marketing
Template-based website builder bundled with GoDaddy domains, email marketing and an optional online store, aimed at very small businesses.
GoDaddy Websites + Marketing is a template-based builder bundled with GoDaddy domains, email marketing and an optional online store. Its guided setup suits solo owners and very small businesses that want a fast start.
- Best for
- Small businesses already buying domains from GoDaddy.
- Company size
- Solo owners and very small businesses.
Key features
- Editor and template quality
- Guided template setup; G2 reviewers praise simple interface.
- Ecommerce capability
- Commerce plan, 2.7% + $0.30 per transaction; availability varies by region.
- SEO controls
- Marketing tools to improve search visibility; reviewers report limited SEO control.
Pros
- Simple interface.
Cons
- Limited theme and SEO control.
- Paid plans seen as pricey.
- Persistent upsells.
Pricing: $20.99/mo billed annually (Commerce plan only verified)
Framer is a design-led website builder with a CMS, per-editor seat pricing and enterprise SSO. Its design-canvas editor is praised for ease of use, and it suits startups and marketing teams building polished sites.
- Best for
- Designers and marketing teams building polished marketing sites.
- Company size
- Startups to enterprise marketing teams.
Key features
- Editor and template quality
- Design-canvas editor; G2 reviewers praise ease of use.
- Customization and code access
- Staging and branching on Pro.
- Hosting, uptime and speed
- AWS CloudFront, 200+ edge locations.
Pros
- Easy to use.
- Responsive support.
Cons
- Fewer features than broader suites in G2 comparisons.
Pricing: Free; Basic $10/month · Free plan
Strikingly
One-page-first website builder with per-site plans and low-cost tiers aimed at small sites and stores.
Strikingly is a one-page-first website builder with a section-based editor and low-cost per-site plans. It suits individuals, freelancers and very small stores, with up to 500 products on the top plan.
- Best for
- Single-page or small sites for individuals and freelancers.
- Company size
- Individuals and small businesses.
Key features
- Editor and template quality
- Section-based editor, one-page focus.
- Ecommerce capability
- 1 product on Limited, 300 on Pro, 500 on VIP; fee 5%/2%/0%.
- Customization and code access
- Custom code embed and custom fonts on Pro and up.
- Hosting, uptime and speed
- Free SSL on custom domains; bandwidth 50 GB on Limited, unlimited on Pro/VIP.
Best for
- Single-page or small sites for individuals and freelancers.
- Very small stores selling a few products.
- Buyers wanting a cheap multi-year prepay.
Not ideal for
- Stores with large catalogs (cap of 500 products on top plan)
- Teams needing SSO, audit logs or documented compliance on a self-serve plan.
Pricing: Limited $8/month billed yearly · Free plan
How to choose the best website builder
The best website builder depends on what the site must do now and what it should do in two years. A simple brochure site needs a different tool than a store, a content blog or a client portfolio. Decide who will edit the site, whether you sell products and how much control over design and code you need. The criteria below explain what each one means in practice and what separates strong builders from weak ones.
Editor and template quality
The editor decides how quickly the person who maintains the site can publish and change pages. Drag-and-drop and section-based editors are friendly for beginners, while design-canvas tools give more freedom but take longer to learn. Strong builders offer good templates and guided setup. Weak ones leave you rebuilding content when you switch templates.
- Wix eCommerce: Drag-and-drop editor per vendor page.
- Squarespace Commerce: Templates and AI credits (20 to 120/month)
- Webflow: Visual designer with HTML/CSS concepts; G2 reviewers report a learning curve.
- Duda: G2 reviewers rate ease of use 9.2/10.
- Hostinger Website Builder: 400+ templates, AI assistant.
Ecommerce capability
Ecommerce covers product limits, checkout, taxes, shipping and payment options. Store-first platforms handle these natively, while general builders often add selling on mid-level plans with caps on products. Strong tools offer discounts, digital products and several payment methods. Transaction fees and plan limits change the cost of selling.
- Wix eCommerce: Basic ecommerce on Core, standard on Business, advanced on Business Elite.
- Squarespace Commerce: Payment plans, discounts and Google Shopping from Core up.
- Duda: Separate paid add-on, pricing not on the plan table.
- Shopify: Native checkout, POS Pro add-on at EUR 79/mo per location.
- Hostinger Website Builder: Ecommerce on Unlimited and Cloud Startup; 0% transaction fees, 100+ payment methods claimed.
SEO controls
SEO controls let you edit page titles, descriptions, URLs and redirects, and they affect speed and structured data. Good builders expose these settings on every page and generate a sitemap automatically. Weak ones hide them or limit what you can change. If organic search matters to your business, check these settings before you build.
- Hostinger Website Builder: AI SEO assistant, automatic sitemap, AI meta titles and alt text.
- WordPress.com: SEO and analytics tools listed; per-plan detail not clear on pricing page.
- GoDaddy Websites + Marketing: Marketing tools to improve search visibility; reviewers report limited SEO control.
Customization and code access
Design flexibility is how far you can change the look and behavior of a site beyond the template. Strong builders allow custom CSS, JavaScript or code components, and staging or branching for larger teams. Weaker ones lock code access behind higher plans. This matters more as your brand grows and your site becomes more complex.
- Wix eCommerce: Advanced developer platform on Business Elite.
- Squarespace Commerce: CSS/JS customization from Core.
- Webflow: Code components on Premium; full visual control of layout.
- Duda: White label and unlimited client accounts on all plans.
- WordPress.com: Custom plugins and themes on paid plans; 60,000+ plugins per pricing page.
App marketplace and integrations
Apps and integrations extend a site with forms, CRM links, bookings and marketing tools. A large marketplace, such as the plugin directory behind WordPress.com, gives more choices but adds upkeep. Smaller sets of built-in integrations are easier to manage. Check that the tools you already use connect before you commit.
- Squarespace Commerce: API integrations from Core.
- Hostinger Website Builder: Google Ads, Meta Pixel, Google Analytics, Hostinger Reach email.
- WordPress.com: WordPress plugin directory (60,000+ per pricing page)
Hosting, uptime and speed
Hosting affects uptime, page speed and Core Web Vitals, which influence both visitors and search results. Most builders include hosting, a security certificate and a content delivery network. Look for clear statements about infrastructure, bandwidth and fair usage limits. Weak hosting shows up as slow pages and downtime during traffic spikes.
- Wix eCommerce: Multi-cloud hosting per vendor page.
- Squarespace Commerce: Video hosting 30 min to unlimited by plan.
- Webflow: Hosting included with site plans.
- Shopify: Vendor-hosted.
- Hostinger Website Builder: Hosting included; Fair Usage Policy on unlimited.
Pricing model
Builders usually charge per site with plan tiers, and some charge extra for editors, ecommerce or apps. Yearly billing is often much cheaper than monthly, but renewals can rise sharply after a prepaid term. Transaction fees and domain costs matter for stores. Read the renewal price before you pay for several years.
- Wix eCommerce: Yearly prepaid tiers; domain voucher only on first purchase.
- Squarespace Commerce: Four tiers, fee falls as plan rises.
- Webflow: Per-site plans (Basic, Premium) since May 2026, plus workspace plans.
- Duda: Tiered, annual saves up to 25%.
- Shopify: Four tiers, about 25% cheaper when paid yearly; fees fall as plan rises.
Target company size
Some builders suit hobby sites and freelancers, others small businesses, and others agencies or enterprise teams with many sites. A tool built for a different size either lacks features you need or burdens you with ones you will not use. Check which audience the vendor targets and whether a path to larger plans exists.
- Wix eCommerce: Small business.
- Squarespace Commerce: Small business.
- Webflow: Freelancers, agencies, SMB and enterprise marketing teams.
- Duda: Agencies and web professionals.
- Shopify: Starter stores to enterprise (Plus)
What website builders really cost
Features decide the shortlist; the bill decides whether it stays affordable as the team grows. The numbers below come from each vendor's published plans: entry prices, how far plans climb, what single sign-on costs extra and which fees sit on top.
- Median entry price
- $17.77
- Publish their prices
- 11 of 11
- Free plans
- 4 of 11
- Biggest price climb
- 11.3x
per site per month, cheapest paid plan of each tool
every vendor shows a price
plus 5 free trials
WordPress.com, $4 to $45
What website builders cost per year for your size
For 1 site on the cheapest plan that fits, WordPress.com costs $48 a year and BigCommerce $348. Pick your own size: the order changes because free plans end, plans have user caps and per-site prices multiply differently.
| # | Tool | Plan and price basis | Per year |
|---|---|---|---|
| 1 | WordPress.com | Personal$4 per site per month | $48 |
| 2 | Strikingly | Limited$8 per site per month | $96 |
| 3 | Framer | Basic$10 per site per month | $120 |
| 4 | Hostinger Website Builder | Premium$12.19 per month, flat | $146 |
| 5 | Webflow | Basic$15 per site per month | $180 |
| 6 | Wix eCommerce | Light$17.77 per site per month | $213 |
| 7 | Duda | Basic$19 per site per month | $228 |
| 8 | GoDaddy Websites + Marketing | Commerce$20.99 per site per month | $252 |
| 9 | Shopify | Basic$29 per site per month | $348 |
| 10 | BigCommerce | Core$29 per site per month | $348 |
List prices per month as published on October 24, 2026, billed annually where the vendor shows both, promotions excluded. Full feature plan adds one-time onboarding fees in year one. Not in the calculation: Squarespace Commerce (quote only, another pricing unit or a plan that does not fit this size). Payment fees come on top: Shopify: Online card 2.1% + EUR 0.30 (Basic), 1.8% (Grow), 1.6% (Advanced), 1.3% (Plus); third-party gateway 2%/1%/0.6%/0.2%; WordPress.com: Platform payment fee: 10% Free, 8% Personal, 4% Premium, 2% Business, 0% Commerce; BigCommerce: Card processing from 2.89% + $0.29 (Amex 3.50%); Open Payment Provider fee 2.0% Core, 1.0% Growth, 0.6% Scale, none on Performance; embedded payment providers no fee; GoDaddy Websites + Marketing: 2.7% + $0.30 per transaction.
How far each price can climb
The entry price is rarely what you pay once the team needs more. Each line runs from a tool's cheapest paid plan to its most expensive published plan. WordPress.com grows 11.3x from $4 to $45, Shopify 10.3x, while GoDaddy Websites + Marketing sells a single paid plan.
- WordPress.comPersonal $4 to Commerce $45 per site per month11.3x
- ShopifyBasic $29 to Advanced $299 per site per month10.3x
- BigCommerceCore $29 to Scale $299 per site per month10.3x
- Wix eCommerceLight $17.77 to Business Elite $159.77 per site per month9x
- DudaBasic $19 to White Label $149 per site per month7.8x
- StrikinglyLimited $8 to VIP $49 per site per month6.1x
- FramerBasic $10 to Pro $30 per site per month3x
- Hostinger Website BuilderPremium $12.19 to Cloud Startup $27.99 per month2.3x
- WebflowBasic $15 to Premium $25 per site per month1.7x
Published plan prices only; quote-only plans are not on the scale. The scale is logarithmic so cheap and expensive tools fit on one line.
How website builder pricing works
Website builder pricing looks simple, but the models behave differently once your site grows. Per-site plans multiply with each new site, seat-based plans grow with your team, and prepay discounts reward long commitments but add risk. Add-ons for domains, email, ecommerce and hosting overages then sit on top. Understanding which model applies to you matters more than the lowest starting price. Here are the patterns that matter most.
Per site pricing
WordPress.com, Webflow, Strikingly and GoDaddy charge per site. That is cheap for one site, but costs multiply for agencies or businesses with several brands, where Duda's agency-oriented plans may fit better.
Per editor seats
Framer lists $20 per additional editor per month, with Pro including 10 seats at $30 per month per site. Duda's Team plan includes 3 seats. Seats are cheap per person but add up as more people edit.
Multi-year prepay discounts
Hostinger lists $2.49 per month on a 48-month plan, and Strikingly offers terms up to 5 years. The monthly price looks low, but you pay upfront and renewals may jump.
Ecommerce as a separate tier
Wix lists ecommerce from $29.77 per month, and Duda prices ecommerce separately. Selling products usually means a higher plan, plus payment fees on some platforms like Shopify.
Add-ons and overages
Domains, custom email, localization and bandwidth overage are often extra. Strikingly lists a domain at $24.95 per year and custom email at $25 per year, and Framer lists bandwidth overage at $40 per 100 GB on Pro.
Costs that are easy to miss
Add-ons, usage fees and premium modules often decide the real bill. These are the paid extras the vendors list themselves.
- DudaAdditional sites $19/mo (Basic) or $17/mo (others); Ecommerce and Bookings: separate pricing
- ShopifyPOS Pro EUR 79/month per location
- WordPress.comDomain registration (price varies); Storage expansion on Business and Commerce up to 350 GB
- FramerLocalization $20 per locale; A/B testing $50 per 500K events; Advanced hosting $200
- StrikinglyDomain $24.95/year; Custom email $25/year
Our recommendation
Pick the builder that matches who edits the site and what it must do, then test it with a real set of pages or products before paying. Choose a store-first platform if selling is the main goal, and a design tool if brand control matters most. Before you commit, compare the renewal price and transaction fees so the total cost stays predictable.
Website Builders: frequently asked questions
What is a website builder?
A website builder is a hosted tool that lets you create and publish a site with templates and a visual editor, without coding. Most include hosting and a domain option, and many add forms, bookings and online stores.
What is the best website builder for small business?
Wix, Squarespace and Hostinger fit many small businesses. Wix suits owners without a developer who want site, store and bookings together, Squarespace suits design-led brands, and Hostinger is a low-cost choice with hosting included.
Is there a free website builder?
Yes. Wix, WordPress.com, Framer and Strikingly offer free plans. Free plans usually come with limits, such as the builder's own branding or a restricted feature set, so they work best for testing or very simple sites.
Can I build an online store with a website builder?
Yes. Wix, Squarespace, Hostinger and GoDaddy add stores to their website plans, while Shopify and BigCommerce are built for selling. Product limits and payment fees differ, so check them against your catalog size.
How much does a website builder cost?
Entry plans start around $2.49 to $15 per month on yearly or multi-year billing, such as Hostinger, Strikingly at $8 and Webflow at $15 per site. Stores cost more, from about $29 per month. Renewal prices and fees can raise the total.
Which website builders have a free plan or free trial?
Wix eCommerce (free plan), Squarespace Commerce (free trial), Duda (free trial), Shopify (free trial), Hostinger Website Builder (free trial), WordPress.com (free plan), BigCommerce (free trial), Framer (free plan) and Strikingly (free plan), according to the vendors' sites on October 24, 2026.