Acuity Scheduling review (2026): features, pros and cons, pricing

Appointment booking tool for service businesses, priced per calendar and owned by Squarespace.

Researched by Max Benz · Facts checked October 24, 2026 · How we research

Verdict at a glance

Acuity Scheduling is an appointment booking tool for coaches, salons and consultants, owned by Squarespace and priced by number of calendars. It stands out for easy appointment management and text reminders included in Standard and Premium plans.

Pros

  • Ease of use.
  • Good appointment management.

Cons

  • Limited features.
  • Export and reporting restrictions.
  • Client record management.

What is Acuity Scheduling?

Appointment booking tool for service businesses, priced per calendar and owned by Squarespace. It is built for service businesses (coaches, salons, consultants) booking client appointments and solo operators who price by calendar rather than seat. Acuity Scheduling was founded in 2006.

Category: Appointment Scheduling Software

Acuity Scheduling key features

Acuity Scheduling features, checked October 24, 2026
FeatureWhat we found
Reminders and no-show reductionText reminders included in Standard and Premium.
Team and round-robin schedulingMultiple calendars (6 or 36) by plan.

Acuity Scheduling pricing

Acuity's bill grows with the number of calendars, not people booked. Starter covers 1 calendar at $16 a month billed annually or $20 monthly. Standard covers up to 6 calendars at $27 or $34, and Premium up to 36 calendars at $55 or $69. Text reminders are included in Standard and Premium, not in Starter. Enterprise offers unlimited calendars and dedicated account management at custom pricing. Billing is monthly or annual, with a 20 percent saving annually, and customer service is included in every plan. No renewal terms are published.

Acuity Scheduling plans as published on October 24, 2026
PlanPriceUnitNotes
Starter$16 annual / $20 monthlyper month1 calendar
Standard$27 annual / $34 monthlyper monthup to 6 calendars; text reminders included
Premium$55 annual / $69 monthlyper monthup to 36 calendars; text reminders included
EnterpriseCustomunlimited calendars, dedicated account management

Annual billing saves 20%. 7-day free trial, no card. Prices exclude taxes.

Who Acuity Scheduling is best for

Best for

  • Service businesses (coaches, salons, consultants) booking client appointments.
  • Solo operators who price by calendar rather than seat.

Not ideal for

  • Large teams needing SSO or SCIM (not mentioned on pricing page)
  • Sales teams wanting round-robin routing.

Acuity Scheduling alternatives

  • CalendlySales and customer-facing teams needing round-robin and routing.
  • DoodleCoordinating meeting times across many external participants with group polls.
  • HubSpot MeetingsTeams already on HubSpot CRM who want booked meetings logged automatically.
  • SavvyCalSmall teams that want round robin and collective booking without a premium tier.
  • SetmoreSmall teams of up to 4 that want a free booking page with payments.
  • SimplyBook.meSmall service businesses that need payments, deposits and a branded client app.

What Acuity Scheduling really costs

Per seat per month
Not per seat; Standard $27 per month annual for up to 6 calendars.
Billing
Monthly and annual.
Annual discount
20% per vendor page.
20 users per year
Not applicable per seat; a 20-person team on Premium (36 calendars) would be $55 x 12 = $660 per year billed annually (computed, no per-user charge)

Questions to ask about price

  1. Is there a minimum number of seats or a minimum annual spend?
  2. Which features we need sit in add-ons or a higher plan, and what do they cost?
  3. How much can the price rise at renewal, and is the increase capped in the contract?
  4. Are there one-time costs for implementation, onboarding or data migration?

Is Acuity Scheduling worth the price?

It is good value for coaches, salons and consultants who book client appointments, and for solo operators who price by calendar rather than seat. Because text reminders start at Standard, a practice that needs them moves from $16 to $27 a month on annual billing. A team that needs 36 calendars pays $660 a year on Premium. It is awkward for large teams that need SSO or SCIM, or for sales teams that want round-robin routing.

Worth it if

  • Service businesses (coaches, salons, consultants) booking client appointments.
  • Solo operators who price by calendar rather than seat.

Look elsewhere if

  • Large teams needing SSO or SCIM (not mentioned on pricing page)
  • Sales teams wanting round-robin routing.

Cheaper per seat than Acuity Scheduling

  • Setmore$5 per user per month on Pro with annual billing (page; monthly price unclear)
  • HubSpot MeetingsStarter $7 to $20 per seat per month (billing period unlabeled)
  • SavvyCal$10 per user per month, annual (Basic)
  • Calendly$16 per seat per month monthly billing on Teams (20% off yearly)

Pricing details most reviews leave out

  • Priced by calendars, not users: 1, up to 6, up to 36.
  • Text reminders only on Standard and above.
  • Acuity subscription is separate from a Squarespace site subscription.
  • Squarespace bought Acuity in April 2019, its first acquisition.
  • 7-day trial without credit card.

Acuity Scheduling compared

Our verdict on Acuity Scheduling

Acuity Scheduling prices by calendar, not by user. Starter is $16 per month billed annually ($20 monthly) for one calendar, Standard is $27 annually ($34 monthly) for up to 6 calendars, and Premium is $55 annually ($69 monthly) for up to 36. Annual billing saves 20 percent, and prices exclude taxes. Customer service is included in every plan. Choose the plan by how many calendars you need.

That makes it good value for solo operators and small service businesses, and it gets pricey only when you need more calendars. Reviewers praise ease of use but also cite limited features and export and reporting restrictions. There is a 7-day free trial with no card, but no free plan. The Acuity subscription is separate from a Squarespace site subscription.

Acuity Scheduling FAQ

What is Acuity Scheduling used for?

Acuity Scheduling is an appointment booking tool for coaches, salons and consultants, owned by Squarespace and priced by number of calendars. It stands out for easy appointment management and text reminders included in Standard and Premium plans. It suits service businesses (coaches, salons, consultants) booking client appointments.

Does Acuity Scheduling have a free plan?

No. There is a 7-day free trial with no card, then paid plans start at $16 per month billed annually.

How much does Acuity cost for a team?

Acuity charges by calendar, not user. Standard covers up to 6 calendars at $27 per month billed annually, and Premium covers up to 36 at $55 per month billed annually.

Are text reminders included in Acuity?

Text reminders are included in Standard and Premium, but not in Starter.

About Acuity Scheduling

Founded
2006.
Funding or owner
Acquired by Squarespace, April 2019.

Listed in: Appointment Scheduling Software

Sources

Every fact on this page comes from Acuity Scheduling's own pricing, product or documentation pages, G2 and company records, checked on October 24, 2026. Unknown values are left out instead of estimated.

Sources (3)
  1. vendor pricing page (acuityscheduling.com)
  2. acquisition (squarespace.com)
  3. g2.com